Loading...

Course Description

Examine marketing strategies and their role in achieving organizational objectives. Focus on marketing process and environments; planning and data collection; buyer behaviour and targeting strategies; and marketing mix.

Prerequisites

None

Equivalents

Foundations in Marketing (ADVR10064) OR Introduction to Marketing (MRKTCB158)

Course Hours

45

Credit Value

3
Loading...
Click on the + sign to view section details and register
Section Title
Marketing Principles
Type
OntarioLearn
Dates
May 13, 2025 to Aug 19, 2025
Instruction Method
Registration
Fee
Domestic Student non-credit $404.54
Credit Value
3 credits
Withdraw with Refund (less $20 holdback) before
May 20, 2025
Transfer before
May 28, 2025
Withdraw (no refund) between
May 20, 2025 to Aug 09, 2025
Required fields are indicated by .