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Course Description

The course will offer a careful examination of the process of entrepreneurship, concentrating on both theoretical styles and practical approaches. The course will address the following topics: business trends and entrepreneurship, the market and the target customer, competition, promotion, location analysis, management and personnel, financial requirements, preparing a business plan, buying a business and buying a franchise.

Prerequisites

None

Equivalents

Entrepreneurship and Business Planning (BUSNBA532) OR Small Business Management-Option (BUSNBA537) OR Entrepreneurship Fundamentals (SBMGBU395)

Course Hours

42

Credit Value

3

Applies to the following Programs

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This course is not open for registration at this time.

If it is part of a program (listed at the bottom left), you may visit the program page to review the schedule of course offerings.

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